Break the Bias, International Woman's Day 2022

On International Women's Day, women around the world will share their perspectives on how we can break down prejudice and ensure gender equality in our workplaces and communities. March 8, International Women's Day, honours the women of past, present and future generations who have supported change in gender equality and funded women-focused charities. 

International Women's Day is a day to reflect on progress made, to call for change and to celebrate acts of courage and determination by ordinary women who have played an extraordinary role in the history of their countries and communities. On this day, let’s honour their legacy and commit to taking action against all forms of gender-based discrimination and violence. Let’s also support one another, regardless of our gender, race or culture. To do so will take all of us working together with a common goal: making the world a better place for women.


In honour of International Women’s Day 2022, I’m sharing my perspective on how to combat bias in the workplace. The key is inclusivity, which starts with awareness. We must be aware of our own biases and work to eliminate them.

The next step is to make sure that an environment must exist that supports every employee feeling included through diversity initiatives and dedicated programs that promote inclusion. Encouraging all employees to share ideas and speak up will help us create an inclusive culture that values each person’s unique perspective. This can only happen when we have a safe space for employees to share their thoughts without fear of judgement or ridicule.

I’m proud to have founded a company that is committed to fostering an inclusive environment where everyone feels like they belong. Establishing a brand focused on uplifting and celebrating women whilst bolstering self confidence and self esteem is a key part as well.

I have no doubt that the world will be a better place when women are given equal opportunities and can live full and meaningful lives without fear of violence or harassment. But we aren’t quite there yet, and it will take sustained effort to address the more subtle forms of discrimination and prejudice that lead to gender gaps in employment, wages, health and other areas.

Happy International Women's Day 

xx Carole

Co-founder Samson & Charlie